360° racing experience
...with the Audi R8 V10 plus Coupé around the Nordschleife at Nürburgring.

The dream of many motorsport fans is to experience first hand what it feels like to drive around the legendary Nordschleife! Our 360° film with Audi Sport legends Tom Kristensen and Allan McNish actually comes extremely close to this vision and has reached already 2 million clicks on facebook within the first week online.

Making the film as authentic as possible to give the viewer the impression of being in the middle of the action proved to be quite an undertaking: a film team of 15 people, almost 20 cameras and up to 80 hours of post production have made this exclusive 360° insight possible. Our hands-on explainer video on this site also shows how close to the action the viewers actually are.

 

Direction
Kamila Bucko

Camera / DoP
Florian Laucke

Production
Benjamin Myrus