Audi jump
Highest style score for quattro

1986 – a snowy ski jump in the Finnish town of Kaipola. A red Audi 100 CS quattro effortlessly climbing a slope of about 80 percent – an advertising legend is born!
On the occasion of the “25 years of quattro“ anniversary, together with Audi, we once again travelled to snowy Finland. Three weeks of preparation, a production team of 40 people and one week of shooting on set were needed in order to make history again.

 

Direction
Gerhard Kiefer

Camera / DoP
Serge Roman

Production
Siegfried F. Nümann